4 May 2011

Baselworld 2009 Citizen Eco-Drive Watches

Fashion Watch Trend Report: No. 37 Session of the World Watch and Jewellery Fair in Baselworld2009 on 3 May 26 atTo4 months 2 daysHeld in Basel, Switzerland, many gathered together the top watch brands in the global malaise in the economic environment, the exhibition is more widespread concern.The world's leading watch brand new Citizen to the Basel exhibition design extravaganza, and brought the light of kinetic energy of a futuristic concept of products, comprehensive new brand image reflects the Citizen and the future direction of development.

Citizen rich layering and modern as this exhibition Baselworld visual highlights. Steady and deep black glass conveys the traditional and classic Citizen, bright and rich layers of translucent glass is prominent citizen of the spirit of innovation. In the pursuit of "the integration of technology with the United States" at the same time, showing the Citizen intellectual, passionate and innovative brand personality and spirit of the brand to the future challenges. Clearly disclose every detail Citizen new direction.


In this watch show, the concept of Citizen watches, the company demonstrated the three, showing only light energy technology may be realized only watch design, while highlighting innovative ideas and exquisite taste. " Eco-Drive RING ", with absorption bezel, the dial for the all-metal design, the case on the application and transparent glass design, reflecting light penetration;" Eco-Drive DOME ", the most widely used absorption dial , dome-shaped dial and detachable structure of the unique case, so this very avant-garde design sense; " Eco-Drive VITRO "absorption by the watch mirror, transparent mirror on battery cover in the watch, completely naked eye can not see. This epoch-making technology, the dial design provides more space. Design which reflects the sense of space and clarity, float dial, Arabic numerals inside the bezel and the double pointer shows the design is amazing.

Conceptual models, the Citizen has also exhibited kinetic energy of wave form of light, the light energy waves world time watches, complicated watches ultra light energy, light energy, and many new dive watchs. These new products are all designed to reflect the new brand personality Citizen and consistent innovation.

Citizen (China) General Manager Watch live, said Mr. Long Fu Chuan, long-lasting passion and intellectual progress is the inherent essence of the Citizen brand. Nearly 90 years, the Citizen through the unremitting efforts , and improve the integration of technology with the United States, in order to raise brand value, and laid their position in the watch industry. Citizen of the development is to constantly challenge itself a result. In the current period of global economic downturn, business owners need the development of progressive source of power and passion, the only way to a more intense competitive environment, survival and development .

Citizen of the light energy is the core technology in its global markets, the total light energy product sales have reached 80% . In China, the solar-powered watches and its light energy wave form convenient, user-friendly features, stylish design and concept of environmental protection, more and more popular.


Article Source: http://www.v-trend.biz

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