What kind of watch is the " Swiss made "

What kind of watch is the " Swiss made " , which is has very strict requirements .

Swiss watch industry of world-class reputation in large part from its stable quality and reliable performance , another generation with the wisdom and sweat on behalf of Carpenter won the honor . Swiss watch industry, the brand and origin of the use of signs attached great importance to make famous brand effect and the "Swiss made" appeal complement each other , to provide consumers with the best quality assurance. However, the "Swiss made" flag for the Swiss watch industry to add luster to the same time, it also inevitably trouble - "Swiss Made" watch the world marks the industry one of the most stolen . Counterfeit products cause serious damage to the Swiss watch industry , not only affects sales , but also damages the image of Swiss watches . According to estimates, the loss of up to 800 million Swiss francs a year .

Protection of "Swiss made" signs as the important task of the Swiss watch industry in Switzerland watch the efforts of the Association , Switzerland August 28, 1992 established " trademark and logo of Origin Protection Act " to strengthen the product of a civil violationAnd criminalPunishThe intensity of punishment , the Swiss Customs also import, export and re- watch the implementation of more stringent control. Year , the development of the Swiss Watch Association " watch class 'Swiss' logo to use regulations " on the "Swiss made" and related marks made the use of detailed requirements:

Swiss : Swiss , " watch class 'Swiss' Identity Manual "and the provisions of paragraph 1 , only the following three conditions before use in the appearance of "Swiss made", "Swiss" or the other with "Swiss "in the expression Way, namely: the movement of the Swiss production ; assembled in Switzerland to complete; producers to complete the final inspection in Switzerland .

Swiss Movement : According to the " watch class 'Swiss' logo of Use " provisions of paragraph 2 , of the Swiss movement is defined as: completion of the movement assembled in Switzerland ; movement to complete the final inspection in Switzerland ; addition to installation charges , the movement Original price at least in Switzerland accounted for 50% of the original price . If the movement is Swiss made and the entire watch not assembled in Switzerland , the " Swiss "logo can only appear in the movement of a component. Appearance on the watch only allows the use of "Swiss Movement "(" mouvement suisse " or "Swiss movement") words . " watch class 'Swiss' Identity Manual "and the Clause 3 provides that " the movement "must be a complete spelling and can not be used for short , and must be in front of the "Swiss "is using the same font, size and color.

"Swiss Quartz "(" Swiss Quartz ") sign: Swiss origin of the watch can use this flag , the other using a non- Swiss quartz movement Swiss watches are not authorized to use .

"Swiss Original "(" Swiss parts ") sign : When the watch movements used in the original production and assembly of Switzerland finished in a foreign country may use this flag . But it can only appear in the movement , in any circumstances can not be used outside the watch .

" watch class 'Swiss' Identity Manual " published in 1992 after the implementation date, in maintaining the reputation and image of the Swiss watch play an important role. But recently, "Swiss made" re- mark the use of standards has been proposed, and the Swiss watch industry to become a hot topic .

Swiss Watch Association will be June 28, 2007 plenary session at the Association to further strict "Swiss made" a new program using a standard vote . The program mainly deals with the Swiss watch and its movement : watch , the mechanical watch at least 80% of manufacturing value should be completed in Switzerland , electronic watches at least 60%. In addition , technology and sample design should be carried out in Switzerland . Movement , the composition of at least 80% of the value of the components should be completed in Switzerland , the electronic movement of the rate of 60%.

Above , technical and samples should be designed in Switzerland . Program also parts of Switzerland and the Swiss assembly were provided . Introduced a new program is designed to protect the "Swiss made" brands . The new program will not only affect the overall interests of the Swiss watch industry , but also involves other countries in the world watch industry cooperation. Swiss mid-range watch and ordinary watch plant parts are from Hong Kong and other Asian origin , if the increase of the "Swiss made" use of standards , then they can use more parts of Switzerland produced , production costs will be higher.

Basel World Watch and Jewellery Fair Exhibitor Committee Chairman , Vice-Chairman of the Swiss Watch a recent interview with Mr. Jacques • Dixie En Switzerland " Weekly " magazine , says that some of the main business of the Swiss watch purchase from the Asian assembled into "Swiss made" product , The development of the entire Swiss watch industry has brought harm , this situation can not continue . In 2006, Swiss watch exports to 13.7 billion Swiss francs , 80 % of high-end watches . High-end watches will lead directly or indirectly , the low watch in the international market sales. The new " Swiss made " standard will encourage companies to watch in outside plant to return to Switzerland, to promote economic development in Switzerland . The current "Swiss made" more vulnerable to the standard so high-end generic watch . It is estimated that the global annual total of 4 10 million counterfeit Swiss watches , Swiss watches and the authentic production of only 25 million . Genuine form of production have been seriously affected . Mr. Jacques • Dixie En will be in July 2007 with the economy minister to visit China and Vietnam , with the two governments to discuss the problem of imitation watches.